{"id":19980,"date":"2026-04-09T11:04:34","date_gmt":"2026-04-09T09:04:34","guid":{"rendered":"https:\/\/absl.cz\/?post_type=avada_portfolio&p=19980"},"modified":"2026-04-09T11:14:13","modified_gmt":"2026-04-09T09:14:13","slug":"valka-na-blizkem-vychode-zvysuje-duraz-firem-na-bezpecnost-stredni-evropa-ziskava-na-atraktivite","status":"publish","type":"avada_portfolio","link":"https:\/\/absl.cz\/cs\/news\/valka-na-blizkem-vychode-zvysuje-duraz-firem-na-bezpecnost-stredni-evropa-ziskava-na-atraktivite\/","title":{"rendered":"V\u00e1lka na Bl\u00edzk\u00e9m v\u00fdchod\u011b zvy\u0161uje d\u016fraz firem na bezpe\u010dnost. St\u0159edn\u00ed Evropa z\u00edsk\u00e1v\u00e1 na atraktivit\u011b"},"content":{"rendered":"

Konflikt na Bl\u00edzk\u00e9m v\u00fdchod\u011b m\u016f\u017ee zm\u011bnit glob\u00e1ln\u00ed mapu lokalit, kde mezin\u00e1rodn\u00ed firmy um\u00eds\u0165uj\u00ed a rozv\u00edjej\u00ed centra IT a podnikov\u00fdch slu\u017eeb. Zem\u011b jako Bahrajn \u010di Egypt, kter\u00e9 je\u0161t\u011b loni figurovaly v TOP 30 \u017eeb\u0159\u00ed\u010dku The Hackett Group, kv\u016fli rostouc\u00edm bezpe\u010dnostn\u00edm rizik\u016fm ztr\u00e1cej\u00ed na atraktivit\u011b. Naopak zem\u011b st\u0159edn\u00ed Evropy d\u00edky sv\u00e9 stabilit\u011b, bezpe\u010dnosti a schopnosti zajistit kontinuitu provozu d\u00e1le posiluj\u00ed. \u010cesk\u00e1 republika by se podle aktu\u00e1ln\u00edch odhad\u016f ABSL mohla ze sou\u010dasn\u00e9ho 34. m\u00edsta posunout zhruba o p\u011bt p\u0159\u00ed\u010dek v\u00fd\u0161e.<\/b><\/p>\n

St\u0159edn\u00ed Evropa jako bezpe\u010dn\u00e1 lokalita<\/b><\/h3>\n

<\/b>Podle asociace ABSL se rozhodov\u00e1n\u00ed glob\u00e1ln\u00edch firem posouv\u00e1 od ot\u00e1zky \u201ekde je to nejlevn\u011bj\u0161\u00ed\u201c k ot\u00e1zce \u201ekde je to nejstabiln\u011bj\u0161\u00ed, nejbezpe\u010dn\u011bj\u0161\u00ed, nejl\u00e9pe \u0159iditeln\u00e9 a dlouhodob\u011b udr\u017eiteln\u00e9\u201c. Tento posun potvrzuj\u00ed i mezin\u00e1rodn\u00ed srovn\u00e1n\u00ed spole\u010dnosti The Hackett Group<\/a>, kter\u00e1 atraktivitu lokalit pro centra IT a podnikov\u00fdch slu\u017eeb dlouhodob\u011b sleduje.<\/span><\/p>\n

Zem\u011b Bl\u00edzk\u00e9ho v\u00fdchodu v\u00a0tomto ohledu v posledn\u00edch letech v\u00fdrazn\u011b posilovaly svou pozici a p\u0159itahovaly v\u00fdznamn\u00e9 objemy zahrani\u010dn\u00edch investic i pracovn\u00ed s\u00edly. Nap\u0159\u00edklad Egypt nebo Bahrajn se podle \u017eeb\u0159\u00ed\u010dku spole\u010dnosti The Hackett Group \u0159adily mezi TOP 30 nejatraktivn\u011bj\u0161\u00edch lokalit sv\u011bta. Sou\u010dasn\u00e1 eskalace nap\u011bt\u00ed v\u0161ak tento trend zpochyb\u0148uje a zvy\u0161uje nejistotu pro firmy i zam\u011bstnance. Ned\u00e1vn\u00fd incident, kdy \u00edr\u00e1nsk\u00e9 revolu\u010dn\u00ed gardy hrozily \u00fatokem na americk\u00e9 technologick\u00e9 firmy, ukazuje, \u017ee bezpe\u010dnostn\u00ed hrozby pro podniky v regionu nejsou teoretick\u00e9, ale re\u00e1ln\u00e9.<\/span><\/p>\n

\n

\u201e<\/span>Krom\u011b investi\u010dn\u00edch rozhodnut\u00ed sledujeme tak\u00e9 zm\u011bny v chov\u00e1n\u00ed talent\u016f. N\u011bkte\u0159\u00ed zahrani\u010dn\u00ed odborn\u00edci v regionu zva\u017euj\u00ed n\u00e1vrat dom\u016f nebo hledaj\u00ed p\u0159\u00edle\u017eitosti jinde. Firmy reaguj\u00ed omezen\u00edm slu\u017eebn\u00edch cest a p\u0159esunem pr\u00e1ce do bezpe\u010dn\u011bj\u0161\u00edch lokalit. Nejistota na Bl\u00edzk\u00e9m v\u00fdchod\u011b tak u\u017e nen\u00ed jen hypotetick\u00e1, ale m\u00e1 konkr\u00e9tn\u00ed dopad na firmy i jejich talenty,<\/span><\/i>\u201c <\/span><\/p>\n<\/blockquote>\n

dopl\u0148uje Jonathan Appleton, v\u00fdkonn\u00fd \u0159editel ABSL, s t\u00edm, \u017ee sou\u010dasn\u00e1 situace nahr\u00e1v\u00e1 zem\u00edm st\u0159edn\u00ed Evropy.\u00a0<\/span><\/p>\n

\u010cesko m\u016f\u017ee pos\u00edlit v glob\u00e1ln\u00edm \u017eeb\u0159\u00ed\u010dku atraktivity<\/b><\/h3>\n

<\/b>Tento posun se prom\u00edt\u00e1 i v rostouc\u00edm z\u00e1jmu glob\u00e1ln\u00edch firem o stabiln\u011bj\u0161\u00ed evropsk\u00e9 lokality. Zem\u011b jako \u010cesko, Polsko nebo Ma\u010farsko tak posiluj\u00ed svou roli vysp\u011bl\u00fdch hub\u016f pro IT a podnikov\u00e9 slu\u017eby, kter\u00e9 zaji\u0161\u0165uj\u00ed nejen z\u00e1kladn\u00ed operace, ale i vysoce kvalifikovan\u00e9 \u010dinnosti v oblasti financ\u00ed, HR, IT, v\u00fdzkumu a v\u00fdvoje \u010di kyberbezpe\u010dnosti.<\/span><\/p>\n

Tento v\u00fdvoj potvrzuj\u00ed i aktu\u00e1ln\u00ed data asociace ABSL. Z pr\u016fzkumu mezi firmami v oblasti IT a podnikov\u00fdch slu\u017eeb vypl\u00fdv\u00e1, \u017ee bezpe\u010dnost je pro mezin\u00e1rodn\u00ed spole\u010dnosti hlavn\u00edm d\u016fvodem, pro\u010d sv\u00e9 pobo\u010dky v \u010cesk\u00e9 republice provozuj\u00ed a d\u00e1le rozv\u00edjej\u00ed. Podle \u017eeb\u0159\u00ed\u010dku The Hackett Group se \u010cesk\u00e1 republika aktu\u00e1ln\u011b umis\u0165uje na 34. m\u00edst\u011b glob\u00e1ln\u011b, p\u0159i\u010dem\u017e v evropsk\u00e9m kontextu pat\u0159\u00ed ke \u0161pi\u010dce \u2013 s v\u00edce ne\u017e 400 centry a 200 tis\u00edci zam\u011bstnanci. Pr\u00e1v\u011b rostouc\u00ed d\u016fraz na bezpe\u010dnost a stabilitu by j\u00ed nav\u00edc mohl pomoci posunout se p\u0159ibli\u017en\u011b o p\u011bt p\u0159\u00ed\u010dek v\u00fd\u0161e.<\/span><\/p>\n

Silnou pozici \u010ceska potvrzuj\u00ed i data Grafton Recruitment<\/a>, podle kter\u00fdch m\u00e1 \u010cesk\u00e1 republika nejvy\u0161\u0161\u00ed pod\u00edl zam\u011bstnanc\u016f v oblasti podnikov\u00fdch slu\u017eeb na celkov\u00e9m po\u010dtu obyvatel ze sledovan\u00fdch zem\u00ed. <\/span><\/p>\n

\n

\u201e<\/span>\u010cesk\u00e1 republika m\u00e1 v r\u00e1mci regionu mimo\u0159\u00e1dn\u011b silnou pozici. Pod\u00edl zam\u011bstnanc\u016f v oboru podnikov\u00fdch slu\u017eeb se zde bl\u00ed\u017e\u00ed 2 % populace, co\u017e je v\u00fdrazn\u011b v\u00edce ne\u017e nap\u0159\u00edklad v Polsku, kde jde p\u0159ibli\u017en\u011b o 1 %, nebo v Rumunsku, kde je tento pod\u00edl je\u0161t\u011b ni\u017e\u0161\u00ed. To ukazuje, \u017ee \u010cesko u\u017e dnes nen\u00ed jen n\u00e1kladov\u011b efektivn\u00ed lokalitou, ale p\u0159edev\u0161\u00edm vysp\u011bl\u00fdm trhem s dostatkem kvalifikovan\u00fdch talent\u016f, kter\u00fd dok\u00e1\u017ee absorbovat i komplexn\u011bj\u0161\u00ed role<\/span><\/i>,\u201c <\/span><\/p>\n<\/blockquote>\n

\u0159\u00edk\u00e1 Martin Malo, \u0159editel Grafton Recruitment.<\/span><\/p>\n

Odolnost v praxi: Od pl\u00e1n\u016f k\u00a0re\u00e1ln\u00e9mu fungov\u00e1n\u00ed<\/b><\/h3>\n

<\/b>Rostouc\u00ed d\u016fraz na stabilitu a bezpe\u010dnost se z\u00e1rove\u0148 prom\u00edt\u00e1 i do fungov\u00e1n\u00ed samotn\u00fdch center podnikov\u00fdch slu\u017eeb, kde se kl\u00ed\u010dov\u00fdm prvkem st\u00e1v\u00e1 odolnost. Pokud z\u016fst\u00e1v\u00e1 pouze na pap\u00ed\u0159e a nen\u00ed sou\u010d\u00e1st\u00ed re\u00e1ln\u00e9ho provozn\u00edho modelu, m\u016f\u017ee b\u00fdt chod spole\u010dnosti v\u00fdrazn\u011b ohro\u017een.\u00a0<\/span><\/p>\n

\n

\u201e<\/span>Firmy dnes mus\u00ed po\u010d\u00edtat s t\u00edm, \u017ee v\u00fdpadky a naru\u0161en\u00ed provozu nejsou v\u00fdjimkou, ale novou realitou. Nesta\u010d\u00ed m\u00edt p\u0159ipraven\u00fd pl\u00e1n. Kl\u00ed\u010dov\u00e9 je m\u00edt odolnost skute\u010dn\u011b zabudovanou do ka\u017edodenn\u00edho fungov\u00e1n\u00ed. To v praxi znamen\u00e1 v\u011bt\u0161\u00ed diverzifikaci a decentralizaci, tedy rozd\u011blen\u00ed aktivit do v\u00edce zem\u00ed. S\u00a0t\u00edm souvis\u00ed i schopnost rychle p\u0159esouvat aktivity mezi lokalitami,<\/span><\/i>\u201c <\/span><\/p>\n<\/blockquote>\n

vysv\u011btluje Jonathan Appleton a dod\u00e1v\u00e1, \u017ee z\u00e1sadn\u00ed je tak\u00e9 budov\u00e1n\u00ed z\u00e1lo\u017en\u00edch IT syst\u00e9m\u016f, sn\u00ed\u017een\u00ed z\u00e1vislosti na jednom dodavateli a schopnost rychle reagovat na v\u00fdpadky \u010di n\u00e1hl\u00e9 zm\u011bny.<\/span><\/p>\n

Kl\u00ed\u010dov\u00e9 je nejen pl\u00e1novat, ale tak\u00e9 testovat sc\u00e9n\u00e1\u0159e a pr\u016fb\u011b\u017en\u011b odstra\u0148ovat slab\u00e1 m\u00edsta. Role l\u00eddr\u016f podnikov\u00fdch slu\u017eeb tak vedle inova\u010dn\u00ed agendy st\u00e1le \u010dast\u011bji zahrnuje i koordinaci krizov\u00fdch situac\u00ed a zaji\u0161t\u011bn\u00ed kontinuity provozu v \u010d\u00edm d\u00e1l m\u00e9n\u011b p\u0159edv\u00eddateln\u00e9m prost\u0159ed\u00ed.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>

O ABSL Czech Republic<\/h2><\/div>

ABSL (Association of Business Service Leaders in the Czech Republic) je organizace sdru\u017euj\u00edc\u00ed spole\u010dnosti p\u016fsob\u00edc\u00ed v segmentu sd\u00edlen\u00fdch podnikov\u00fdch slu\u017eeb, kter\u00fd p\u0159edstavuje siln\u00fd zdroj zam\u011bstnanosti v \u010cesk\u00e9 republice. ABSL vznikla v roce 2013 s c\u00edlem podporovat spole\u010dnosti z oblasti podnikov\u00fdch slu\u017eeb, sd\u00edlet best practices a pom\u00e1hat s rozvojem aktivit sv\u00fdch \u010dlen\u016f i jin\u00fdch subjekt\u016f p\u016fsob\u00edc\u00edch v tomto segmentu. Z\u00e1rove\u0148 ABSL poskytuje podporu zahrani\u010dn\u00edm investor\u016fm, kte\u0159\u00ed cht\u011bj\u00ed v \u010cR z\u0159\u00eddit sv\u00e1 centra podnikov\u00fdch slu\u017eeb. V sou\u010dasnosti v \u010cR p\u016fsob\u00ed t\u00e9m\u011b\u0159 400 center zam\u011bstn\u00e1vaj\u00edc\u00edch ji\u017e 160 000 lid\u00ed<\/strong>.\u00a0 V\u00edce informac\u00ed naleznete na www.absl.cz<\/a>.<\/p>\n<\/div>

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Spojte se s n\u00e1mi na absl@absl.cz<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":19983,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"portfolio_category":[31,32],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-19980","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-novinky","portfolio_category-tiskove-zpravy"],"acf":[],"yoast_head":"\nV\u00e1lka na Bl\u00edzk\u00e9m v\u00fdchod\u011b zvy\u0161uje d\u016fraz firem na bezpe\u010dnost. 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